LG 50NANO886PB

8 million pixels. One-in-a-million picture.
Pure colours are stunning in NanoCell TV's Real 4K. With around 8 million pixels, real 4K TV delivers picture that is noticeably sharper and more detailed than your standard HD TV. In NanoCell TV, Real 4K resolution is complemented with NanoCell technology for a 4K experience that surpasses your expectations.

Every colour crystal clear.
LG NanoCell TV utilises nanoparticles, our own distinctive Nano technology, to filter and refine colour, removing impurities from RGB wavelengths. This means that only pure, accurate colours will be displayed on screen. The result is a more vibrant, more realistic picture that will bring your content to life.

Wide viewing angle
LG NanoCell’s class-leading screen technology allows for optimal viewing at wide angles, so you’ll get an incredible viewing experience wherever you sit.

TV with more than one artistic side.
LG NanoCell TV is designed with home aesthetics in mind. With a sleek, minimalistic design it hangs tight to your wall like a work of art, adding a touch of beauty while maximising your space.

Designed to stand out.
Picturesque works of art aren't just for walls anymore. The Gallery Stand gives you the freedom to place your TV out and turn your home into a gallery.

Nano Cinema. Performance worthy of the big screen.
Pure colours and a host of the latest display technologies bring the movie theatre into your home with LG NanoCell TV. Our enhanced HDR, Dolby's upgraded technologies and a cinematic mode that's fresh out of the studio deliver a truly cinematic experience.

Home to all your favourites.
Streaming has never been easier. Get all your must-have apps like Freeview Play, NOW TV, Netflix, Prime Video, Disney+ and more on LG’s webOS smart platform.

Awe-inspiring drama to every genre
Dolby Vision IQ intelligently optimises picture settings based on content genre and ambient surroundings, while Dolby Atmos delivers multi-dimensional surround sound — a powerful combination that produces breathtakingly cinematic results.

The director's vision brought to life.
FILMMAKER MODE™ turns off motion smoothing while preserving the original aspect ratios, colours, and frame rates. This accurately delivers the director's original vision, so you experience the film the way they intended.

Get the full range of enjoyment.
LG's own dynamic range technology, HDR 10 Pro, adjusts brightness to enhance colour, reveal every tiny detail, and bring lifelike clarity to every image — it also intensifies regular HDR content. Now all your favourite movies and shows will be more vivid and vibrant from beginning to end.

Nano Gaming. TV with a ton of XP.
From the darkest caves to the brightest new worlds, LG NanoCell TV brings your game to life with vivid colours. Cloud gaming technology and automatic adjustments for high-quality pictures deliver a truly exciting gaming experience.

Unseen levels of control.
Game Optimiser puts all your game settings in one place. It automatically adjusts the picture to optimise graphics no matter what type of game you're playing.

An unbeatable combo.
Freedom to play. LG's partnership with Xbox ensures you're ready for next-gen gaming. Get the most out of your Xbox thanks to stunning picture quality and ultra-fast response times.

Equipped for peak performance.
Play to a higher standard. LG NanoCell TV supports AMD FreeSync™ Premium to deliver variable refresh rates during gameplay. This significantly reduces stuttering and tearing for clearer and smoother gameplay.

Play at the highest standard.
Get an edge over opponents. 4K HFR means you can play at high frame rate in 4K. VRR, ALLM, and eARC meet the latest HDMI 2.1 specifications to allow fast-moving content in higher resolution and smooth, synchronised graphics.

Nano Sport. Match winning performance.
LG NanoCell TV delivers a thrilling match-day experience. Bluetooth Surround Sound brings the full stadium atmosphere into your home, while Sports Alerts keep you up-to-date with all the latest news from your favourite teams.

Never miss your team play.
Sports Alert notifies you before, during, and after games. You'll never have to worry about missing the big plays from your favourite teams, even when you're watching other content.

A clear home advantage.
Easily connect compatible Bluetooth speakers for a true wireless surround sound experience. All the action sounds richer and more realistic, bringing the big-game atmosphere to your living room.

Brains that will blow your mind.
At the core of the TV is the α7 Gen4 AI Processor 4K, a groundbreaking chip that uses deep-learning algorithms to analyse and optimise content. Every adjustment to picture and sound is automatic, so everything you watch is spectacular.

This is what pro looks like.
Using a vast database of over one million visual data points, the deep-learning algorithm recognises content, removes noise, and optimises picture quality.

Sound turned up to pro.
By learning from more than 17 million audio data points, the processor identifies voices, effects, and frequencies so it can then optimise the sound by genre for a more immersive experience.

Think you know smart? Think again.
LG ThinQ is here to maximise your TV experience. Choose your favourite voice assistant and control your TV with your voice with an all new home screen to provide more convenience and control.

Welcome to your new home.
The newly designed home screen shows personalised content suggestions, gives you easier access to favourites, and lets you control connected devices all in one place.

More like a magic wand.
The redesigned Magic Remote has an ergonomic design that's easy to hold, and its point and scroll system allows faster searching. Built-in voice control provides easy access to services, while hotkeys for major content providers give you shortcuts to all your favourites.

Your central hub of convenience.
LG ThinQ allows simple command and control of your Home IoT ecosystem with natural voice recognition*. With Google Assistant and Amazon Alexa built-in, you can control your LG OLED TV with your voice and access entertainment faster.